TikTok has taken a deep dive into philosophy with the introduction of the Dorito Theory. A woman named Aria has gained viral fame for her explanation of why people engage in behaviors like doom scrolling or binge eating junk food, which ultimately leave them feeling dissatisfied.
According to Aria, the Dorito Theory suggests that only experiences that are not truly satisfying are the most addictive. She uses the example of eating Doritos, where the peak of the experience is while you are tasting the chip, and not after you have finished it. The moment of having the Dorito is the satisfying part, while the experience itself is not ultimately fulfilling.
Aria goes on to suggest that many aspects of our lives, such as mindlessly scrolling through social media, fall under this category of never truly being satisfied. Who would have thought that Doritos could lead to such deep philosophical discussions?
@celeste.aria_ Have you heard of Dorito Theory? What types of things and experiences falls under it for you? #doritotheory #dopamine #addictivebehaviour #howtostoprotting #rottingtiktok #impulsivebehaviour #howtousetiktokless #howtoeathealthy #howtomotivateyourself #howtoimprove #thoughtexperiment #serotonin #mentalhealth #neuroscience #neurodivergent #adhd
